Director Games Research
IHS Markit (London)
In his role Piers Harding-Rolls leads a team of analysts tracking the evolution of the games sector across all major packaged game and digital games segments. He is an acknowledged expert in the market transition from physical media to digital games opportunities. His recent research includes analysis of the PC social networking games opportunity and multiplayer online games, tracking adoption of new business models, the evolving multi-channel retail model, and online console connectivity, strategies and trends.